If you’re a regular at Morrisons, the More Card can quietly shave pounds off your weekly shop. It’s free to join, simple to use, and packed with perks you might be missing. We’ve broken down exactly how it works, how much you can earn, and how to make every point count.

Before your next shop, check Groupon’s latest Morrisons discount codes to stack even more savings alongside your loyalty points.

What Is the Morrisons More Card?

The Basics: Free to Join, Easy to Use

The Morrisons More Card is a free loyalty scheme that lets you earn points on your shopping. Think of it as getting a little something back every time you pop in for your weekly groceries. You earn 5 points per product on qualifying items. Once you've collected 5,000 points, you can swap them for a £5 voucher — what Morrisons calls a "Fiver".

The maths is straightforward: spend £1,000 and you'll earn a £5 voucher. That's a 0.5% return on your spending. It might not sound earth-shattering, but it's money you wouldn't have otherwise.

How It Replaced the Old "My Morrisons" Programme

If you were part of the old "My Morrisons" scheme, you'll notice the new More Card feels familiar but streamlined. Morrisons relaunched the programme to make it simpler and more rewarding. They focused on straightforward points earning rather than complicated tiers or confusing redemption options.

How to Earn Points with Your More Card

How Points Work (5 Per Product)

You’ll earn 5 points on every product you buy in most Morrisons stores and online (exclusions apply). That means a typical 20-item basket earns 100 points — helping you reach a £5 “Morrisons Fiver” at 5,000 points.

Where You Can Earn Points

Your More Card works across the Morrisons ecosystem. You'll earn points when shopping in-store, ordering online, and even when filling up at Morrisons petrol stations. If you're grabbing a coffee and cake at the Morrisons cafe, those purchases count towards your points too.

For online shoppers, the points system works exactly the same as in-store. Whether you're clicking through Morrisons online delivery deals or collecting your order, you'll earn the same 5 points per product.

You’ll also earn 5 points per litre when you buy fuel at Morrisons petrol filling stations.

Bonus Points from Partner Retailers

You can also earn More points with 300+ partner brands (including eBay, Very, Just Eat, Expedia and ASOS) when you click through the Morrisons More app or website before you shop. Rates vary by retailer and change regularly, so check the “Partners” section in the app first.

What Doesn't Earn Points

Not everything counts towards your points balance. Gift cards, tobacco, and lottery tickets are excluded from the scheme. It's worth knowing this upfront so you don't expect points that won't appear.

Redeeming Your Points: The "Morrisons Fivers" System

How the 5,000 Points = £5 Voucher Works

Once you've collected 5,000 points, they automatically convert into a £5 voucher called a "Morrisons Fiver". You don't need to do anything — the system handles it for you. The Fiver appears in your account and can be used on your next shop.

Expiry Rules You Need to Know

Points expire after 12 months if they haven’t been converted into a Fiver. Once converted, validity depends on the type: physical Fivers (printed at the till) are valid for 12 months, while digital load-to-card and online e-code Fivers are valid for 3 months.

Tips for Maximising Your Fivers

The key to getting the most from your Fivers is consistency. Regular shoppers will naturally hit the 5,000-point threshold more often. If you're close to the deadline and sitting on, say, 4,000 points, it might be worth timing a larger shop to push you over the line rather than losing those points.

More Card Prices: Exclusive Discounts for Members

How Much You Can Save on Selected Products

Beyond the points system, More Card holders get access to "More Card Prices" — exclusive discounts on selected products. These aren't just token savings; they're proper reductions that can add up over time. The discounts change regularly, so there's always something new to discover.

According to Which?, average discounts on loyalty-price items sit around 25% — meaning a £20 basket of member-priced items could save you £5 instantly.

Finding the Best More Card Price Deals

The easiest way to spot More Card Prices is through the app or by looking for the distinctive pricing labels in-store. The app is particularly handy because it shows you all current offers in one place. This makes it easy to plan your shopping around the best deals.

The Morrisons More App: Your Digital Loyalty Hub

Digital Card Features and Benefits

The Morrisons More app puts your loyalty card in your pocket. No more fumbling for a plastic card at checkout — just scan the barcode on your phone. The app also serves as your points tracker, showing your current balance and how close you are to your next Fiver.

Why the App Makes Saving Easier

The Morrisons More app acts as your digital loyalty hub — scan it at checkout, track your points balance, and access personalised offers tailored to what you actually buy. It also shows when your points or vouchers are due to expire, so you’ll never miss a Fiver again.

Is the Morrisons More Card Actually Worth It?

Real-World Savings Calculations

Let's crunch some real numbers. If you spend £2,000 annually at Morrisons (roughly £38 per week), you'll earn 10,000 points, which converts to £10 in Fivers. Add in the More Card Prices savings, and you could easily save £20-30 per year without changing your shopping habits.

For a family spending £5,000 annually, that's £25 in Fivers plus additional savings from exclusive prices. It's not life-changing money, but it's enough to cover a few weeks of coffee or a nice bottle of wine.

Note: points accrue per product, so your return varies by basket size and mix. Figures above are typical examples, before “More Card Prices”.

Comparing Value vs. Time Investment

The beauty of the More Card is that it requires virtually no time investment. You scan your card (or app), shop as normal, and the savings accumulate automatically. There's no complex strategy needed — just consistent use.

When comparing it to other best supermarket loyalty cards, the Morrisons More Card sits comfortably in the middle ground — not the most generous, but refreshingly straightforward.

Who Benefits Most from the Scheme

The More Card works best for regular Morrisons shoppers who don't want to think too hard about their loyalty scheme. If you're already shopping at Morrisons weekly, it's a no-brainer. Occasional shoppers will still benefit, but the rewards will accumulate more slowly.