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ASOS Sales Calendar

2 Feb 2021

ASOS saleASOS is the go-to online fashion site for so many of us, and with good reason. Not only does it have a seemingly endless selection of clothes to choose from, but it’s affordable, reliable and consistently on-trend. If you’re looking for an outfit for almost any occasion, this retailer can deliver.

Better yet, there are amazing ASOS sales and discounts throughout the year, making the low-cost fashion very hard to resist. Here, we’ll talk you through their biggest sales and the discounted items you can find. We’ll also give some bonus tips to help you save more money on the site.

When does ASOS have sales?

asos sale

There’s an ASOS clearance sale all year round on the ASOS website, but the best times to find discounts and offers are on key dates in the fashion-discount calendar, like Black Friday, Cyber Monday, Boxing Day and bank holidays. These are the upcoming sales you definitely won’t want to miss:

ASOS Boxing Day sale

If you’re hitting the online sales after Christmas, the ASOS Boxing Day sale is definitely worth a visit. It usually lasts from 26th December until early January, and includes some exceptional offers. In both the women’s and men’s sales on Boxing Day, you can find huge discounts (up to 70% off) across categories like clothing, shoes, and face and body.

ASOS bank holiday sale

Bank holidays are always ideal times to find bargains online, particularly if you’re an ASOS shopper in the UK. For each bank holiday, the retailer usually runs sales the whole weekend, starting on the Friday before a Bank Holiday Monday. You’ll likely find their biggest bank holiday sale at Easter. You can find massive discounts during the Easter bank holiday weekend, up to 70% off, with sale items including shoes, dresses, accessories, and plenty more.

ASOS summer sale

Looking to refresh your wardrobe this summer? Look for holiday essentials at deep discounts in the ASOS summer sale. You can find up to 50% off on summer favourites such as maxi dresses, sunglasses, and bags. The summer sales usually run in July, but will only last for a limited time (possibly for several days, or until stocks last) so you need to be quick to get the best deals.

ASOS Black Friday sale

Black Friday is one of the best days of the year to find bargains online. If you’re looking for heavily reduced fashion items in November, ASOS is worth checking out.

Sales usually start the day before Black Friday, but you might find some early deals the week before. The big Black Friday sale can include up to 70% off almost everything on the site. Some items drop an additional 25% off on Cyber Monday, the last day of the sale.

What items are included in the ASOS sale?

asos uk sale

The joy of ASOS sale events is that there’s so much choice. Whether you’re searching for the shoes sale, or you’d like reduced clothes, accessories, or beauty products, this site has it all.

ASOS dress sale

Even at full price, ASOS suits a variety of budgets, but in the seasonal clearance sales, dresses can be as little as £5 or less. You’ll find discounts in the Petite, Tall, Curve and Maternity ranges, even in top brands. For example, the maxi dress sale can include Glamorous, Missguided, and the ASOS own-brand, among many others.

ASOS men’s sale

On the lookout for men’s clothing, accessories, and skincare products? You’ll be spoilt for choice in the ASOS men’s sale. It includes just about anything you could need, like men’s slippers, trainers, jackets, and underwear. What’s more, there’ll likely be items from your favourite brands, as Calvin Klein Jeans, Adidas, and French Connection are just some of the big names often featured.

ASOS beauty sale

When it comes to beauty flash sales, ASOS has some gorgeous deals. Sometimes, you can find products from leading makeup and skincare brands (including NARS, St. Tropez, and Nails inc!) at reduced prices. In the past, the retailer has run beauty flash sales in summer, but that can change. Keep an eye out on our ASOS discount page to catch the latest sales.

ASOS backpack sale

If you’re in need of a bag that’s got style and substance, head to the ASOS rucksack sale. They stock major brands, like Love Moschino, Eastpak, and Vans, offering high-quality backpacks at discounted prices.

To get the best deals, check your local outlet in spring and autumn. Try to avoid buying backpacks at the start of the academic year (i.e. September) as they’ll be more in demand, so might not be as heavily reduced.

ASOS activewear sale

For reduced-price gym wear, yoga leggings, or other activewear pieces, it’s worth regularly checking the ASOS clearance sale to spot some great prices. Activewear brands that can appear in the sale include popular labels like Nike and Under Armour. And, although you can find good activewear offers all year-round, the best deals pop up around May.

More ways to save at ASOS

asos sale

While shopping in ASOS sales is one of the best ways to save money on the site, there are so many more ways to cut the cost of your shopping:

  • Discount codes. Before placing an order, double check to see if you can find any ASOS discount codes to get more reductions on the site, possibly with extra discounts on top of sales. Not all can be used on sale items, so be sure to read the T&Cs.
  • First-order discounts. New ASOS customers are treated to a nice discount for their first order (generally 10-20% off). But please note: this code usually can’t be used in conjunction with other offers.
  • Free delivery. You can get free delivery with ASOS for orders over £35 (standard delivery is £4 for orders below that amount, unless you have a code for free delivery).
  • Student discount. Students get 10% off at ASOS. Check out our ASOS student discount guide to help those studying save on their next ASOS shop.
  • Birthday discount. As a little birthday gift, ASOS members get sent a code for 10% off full-priced items.
  • Get notified about the next big ASOS sale. Sign up to the newsletter and download the app to find out about upcoming sales and offers.