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How to get Nike student discount

22 Jan 2021

Nike student discount

Nike is one of the world’s most famous and iconic clothing brands, but its apparel and footwear don’t come cheap. Luckily, there are ways to save money, and we’ll show you how with our ultimate guide to maximising your Nike student discount.

What is the Nike student discount?

Nike discount

The Nike Student discount gives you 10% off most clothing, sporting equipment, and footwear for the duration of your studies, direct from Nike’s website. You redeem it via your unique discount code at the checkout, and we’ll explain exactly how to get it in this guide. 

From time to time, the retailer increases its student discount to as high as 20%. Make sure you download the Nike app and sign up for the newsletter to keep up to date. You can do this by becoming a Nike member. Check out our Nike membership guide for full details.

Do all students qualify for Nike student discount?

Yes — any student can get a Nike student discount. You can get student discount even if you’re a part-time or mature student, either at college or university. You’ll need a valid email address from the educational institution you’re studying at to qualify, as the discount is validated through UNiDAYS (we’ll explain how below).

Are there any exclusions for Nike student discount?

There are a handful of things that you can’t use the Nike student discount on. It’s not valid alongside any other offers, only valid when buying full-price goods (with the occasional exception, as we’ll explain later). Your basket can’t exceed £500, and you can’t use it to purchase gift cards, Apple products or NikeLab products. You also can’t apply it on or retroactively on any previous orders. 

The discount also isn’t valid for delivery, but if you sign up as a member, you’ll get that for free anyway. Stick within these rules and you’ll still be able to receive a student discount on a range of popular items including best-selling trainer models Air Force 1 or Air Max! 

How to get the Nike student discount

You can get a Nike student discount through UNiDAYS membership, which the retailer requires to verify that you are a student. We’ll explain exactly how to do that and set up your membership in the next section.

How to get the Nike student discount with UNiDAYS

Nike partners with UNiDAYS to offer a student discount, which is free to join. As we mentioned, you will need an email address from a valid educational institution to sign up if you’re not already a member. These straightforward steps explain how to start getting the student discount:

  • Head to the Nike Student discount page and click on the “join now” button.
  • You’ll be given the option to either log in to your UNiDAYS account or set one up.
  • If you’re not already a UNiDAYS member, you’ll need to prove you’re a student by verifying that your email address is from a valid educational institution. You can read full details on how to join at the UNiDAYS signup page. 
  • Once you are registered, you’ll receive an email with your unique discount code. If you’re lucky, you might get a one-off discount code for a higher reduction (potentially 20%). Save this email!
  • When you’re ready to make a purchase, copy and paste the code into the checkout form. If you are signed in as a member on either the app or at, the discount should automatically apply at checkout, but always keep the code safe just in case.
  • Enjoy the reduced cost of all your sportswear goods!

Can I get Nike student discount with Student Beans?

Sadly not. At present Student Beans doesn’t offer a student discount, but that may change. If you’re a student, it’s worth joining Student Beans anyway for other savings, and then periodically checking its site and this page to see if the situation has changed.

Is Nike student discount available with an NUS/TOTUM card?

As things stand, you can’t secure a student discount via your TOTUM card (formerly NUS), but again this may change. If you become a TOTUM member and get a digital card, there may be offers in the future. Either way, you’ll likely get plenty of substantial savings on other items via TOTUM.

Nike student discount on sale items

Unfortunately, the student discount is only available on full-price items and you can’t use it alongside other offers. It’s worth keeping an eye on this page though as that may change in the future, and occasionally the retailer will offer a student discount on top of other sales during specific promotions.

Frequently asked questions about Nike student discount

Nike students discount

Questions? We thought you might have some, so here we've rounded up the ones most commonly asked about the dos and don’ts of Nike student discount:

Can I combine my student discount with other promo codes?

Sadly, the student discount isn’t valid on sale items or combined with other discount codes. That said, you will be able to pick up some of the benefits of being a member alongside your student discount, including free delivery and free returns. Head to our Nike membership guide for full information on all of those.

Can I get Nike student discount in store?

Unfortunately, the student discount is not valid in Nike shops, an exclusion that extends to factory stores. You can use the discount on select items at House of Innovation Paris, so bear that in mind if you’re ever on holiday in the French capital.

Can I use my Nike student discount if I’m studying abroad?

If you’re studying in Europe, you may be eligible to claim the student discount through UNiDAYS. The discount applies to students at education institutions in the following countries: Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, the Netherlands, Spain and Sweden.

Why is my Nike student discount code not working?

Is your discount not working? Chances are it’s because your purchases aren’t eligible due to not meeting the terms and conditions. Before you check out, make sure you don’t have excluded items like sale products in your basket. Items with gift vouchers may also interfere with the application of the student discount. Still unsure? Check the full Nike student discount terms and conditions.

How to save more at Nike

Nike athleisurewear

There are a few other tricks you can keep up your sleeve to save big on Nike:

  • Groupon discount codes. Remember to head to our Nike voucher code page before you shop, where we’ve always got the most exhaustive and up to date selection of Nike discount codes and deals.

  • Download the app and let Nike email you. In the settings of your account, opt in to email communication. Enable push notifications for even faster tip-offs. Doing both these things will mean you get updates as soon as a sale or offer drops, helping you reach the bargains before other shoppers.

  • Black Friday, Christmas and Boxing Day sales. Nike is renowned for killer Black Friday sales, consistently boasting a 30% site-wide discount. Plus, there are big sales drops around Christmas and Boxing day. Check out our Nike sales calendar for more details. 

  • Save items you fancy in your wishlist. You can fill your wishlist with all the goods you like the look of but aren’t ready to buy. This means when a sale drops, you can slide straight there to see if the prices on these products are reduced, saving time as well as cash.

  • Prime Day. There are plenty of Nike items over on Amazon, so keep an eye out on its monster Prime Day sales. Remember, Groupon is also the best port of call for Amazon discounts, so always check the Groupon Amazon discounts page.