Ann Summers Discount Code & Promo Code December 2025

Your Complete Guide to Saving Money at Ann Summers

Ann Summers knows how to treat their customers right, and there are loads of clever ways to slash your spending whilst shopping their lingerie collection, sex toys, and intimate accessories. From loyalty rewards to seasonal sales, here's your insider guide to getting more for less.

Never Miss Out: How to Apply Your Ann Summers Discount Code

Getting your Ann Summers voucher code to work is dead simple when you follow these steps:

1. Add your chosen items to the shopping basket and head to checkout
2. Look for the promo code or discount code field during payment
3. Enter your code carefully - no extra spaces allowed
4. Click Apply and watch your total drop
5. Complete your purchase to lock in those savings

If your code's playing up, double-check the terms. Some offers only work on full-price items, whilst others are for sale products only. Newsletter discounts usually kick in automatically for first-timers, but customer support can sort you out if things go wonky.

Instant 15% Off Plus Newsletter Perks Worth Having

The Ann Summers newsletter is genuinely brilliant, especially if you're new to the brand. You'll bag 15% off full-price products and an extra 5% off discounted items on your first order. That's instant money off before you've even started browsing properly.

Beyond the welcome discount, subscribers get early access to sales, updates on gorgeous new arrivals, and exclusive event invitations. The emails aren't spammy either - they focus on genuine offers and product inspiration rather than daily bombardment. Just remember you need to be over 18 to join, which makes perfect sense given their product range.

Never Pay for Delivery Again

Ann Summers offers free shipping for UK customers when you spend £50 or more, and the same threshold applies to US customers at $50. This makes it worth planning your purchases rather than buying single items.

Pro tip: If you're just under the threshold, add smaller items like accessories or gift cards to hit the free delivery mark. You'll often save more than the cost of shipping, and you'll have extras for later. For those who prefer collecting in person, Click & Collect is available free to any UK Ann Summers store - perfect if you want to avoid delivery altogether.

Ann Summers Perks: Your Loyalty Pays Off

The Ann Summers Perks loyalty scheme gives you access to exclusive discount codes and special savings throughout the year. Members also collect Carrot Points with every purchase, which unlock even better rewards as you shop more.

The programme is completely free to join and works alongside other offers, so you can earn points even when using discount codes. It's particularly brilliant for regular customers who want ongoing perks rather than just one-off savings. The points system means your loyalty actually pays dividends over time.

Bundle Up and Save Big with Multi-Buy Magic

Ann Summers runs some genuinely fantastic multi-buy promotions that make stocking up worthwhile. Current offers include Buy 1 Get 1 50% off on sex essentials, toys, hosiery, and bondage items. There's also 3 for 2 on edible novelties and 2 for £25 on perfumes.

These deals work particularly well for gifts or when you want to try multiple products. The 2 Purse Sprays for £10 offer is perfect for keeping one and gifting one. Bundle deals often provide better value than individual discounts, especially during sale periods when you can combine offers for maximum savings.

Student and Key Worker Discounts That Actually Matter

Students, apprentices, and graduates aged 18-21 can get 15% off full-price items plus 5% off sale products by verifying their status through UNiDAYS or Student Beans. It's a proper discount that recognises student budgets.

NHS workers and emergency services staff get an even better deal with 20% off plus free delivery on orders over £35 through Blue Light Card verification. These professional discounts recognise essential workers and provide ongoing savings rather than one-time offers - because heroes deserve nice things too.

Time Your Shop with Seasonal Sales

Ann Summers' seasonal sales are absolutely worth waiting for if you're planning bigger purchases. Their current Black Friday Warm Up offers up to 30% off selected lingerie, sex toys, and erotic categories. Previous Black Friday events have included up to 50% off sale products.

The Summer Sale typically features up to 75% discounts in June, whilst Boxing Day brings substantial reductions across all categories. Valentine's Day and Mother's Day also trigger special promotions. The Outlet Page runs year-round with savings up to 70%, and there's a dedicated Sale Section with markdowns on bras, knickers, and toys.

Free In-Store Services That Beat Online Shopping

One of Ann Summers' best perks is their free bra fitting service available in physical stores with no appointment needed. This takes the guesswork out of sizing and ensures you get the right fit first time - something you simply can't get from online-only retailers.

The store network also supports free Click & Collect, letting you order online and pick up at your nearest location. This saves on delivery costs and gives you the option to see products in person before taking them home. Use their store finder to locate your nearest branch and check what services they offer.

Extended Returns Take the Pressure Off

Ann Summers offers extended returns until 31st January, giving you plenty of time to return holiday purchases or gifts that aren't quite right. This extended window takes the pressure off gift-giving and means you don't have to rush returns during the busy festive period.

The generous return policy shows confidence in their products and makes online shopping less risky. You can buy with confidence knowing you have weeks to decide if items work for you - particularly valuable for intimate apparel where fit and comfort are crucial.

Refer a Friend and Both Win

The refer a friend programme gives you 15% off your next purchase after your friend places their first order. It's a proper win-win situation where both you and your mate benefit from the introduction.

This works brilliantly for sharing discoveries with friends who might be interested in Ann Summers products. The 15% saving applies to your next purchase, so you get rewarded for successful referrals whilst helping friends access the brand.

Get Free Products as a Product Tester

Ann Summers runs a product testing programme where you can apply to try adult toys and sex essentials for free. This is found in the Try Products for Free section under their Offers tab.

Getting selected as a product tester means you can try new items before they launch widely, and you keep the products after testing. It's competitive to get accepted, but it's a genuine opportunity to access free products whilst providing feedback to help improve their range.

Gift Cards and Getting Help When You Need It

Ann Summers Gift Cards start from just £10, making them accessible for smaller budgets or as add-ons to reach free shipping thresholds. The low starting point makes them useful for topping up orders to reach free delivery, and they're obviously perfect for gifts when you're not sure about specific preferences.

For support, Ann Summers provides comprehensive customer service through multiple channels. Their team can help with orders, returns, product advice, and technical issues. You can reach them through their website's contact options or visit physical stores for face-to-face assistance. They're also active on social media - share your looks using #StyledwithAS and tag @annsummers for a chance to be featured.