HOKA Discount Codes February 2026

More Ways to Save Money at HOKA

HOKA's approach to savings centres around their brilliant membership programme, but there are several other clever ways to cut costs on their premium running shoes and gear. Whether you're after trail running shoes, road trainers, or hiking boots, these strategies will help you save without compromising on that signature HOKA comfort.

How to Apply Your HOKA Discount Code

When you've got a HOKA discount code from their membership programme or seasonal promotions, here's how to make sure you get the full saving:

1. Add your items to basket and review your selection of running shoes or gear
2. Proceed to checkout and look for the 'Promo Code' or 'Discount Code' field
3. Enter your code carefully - membership discounts often apply automatically when logged in
4. Click 'Apply' and watch your total drop before completing your order
5. Double-check the discount appears in your order summary before payment

If your code isn't working, make sure you're logged into your HOKA Membership account, as many offers are exclusive to members. Also check the terms - some discounts exclude sale items or collaborations.

Save 10% with Free HOKA Membership

HOKA's membership programme is genuinely one of the best free loyalty schemes in athletic footwear. You'll get 10% off your first purchase immediately, plus ongoing perks that actually matter.

Run Tier Benefits (£0-£180 Annual Spend)

Even at the entry level, you'll enjoy free ground shipping on every order, extended 60-day returns, birthday rewards, and access to challenges that earn additional rewards. The free delivery alone saves you money on each purchase.

Sprint Tier Perks (£180-£360 Annual Spend)

Complete the 'Squad Certified Challenge' by filling out your member profile, and you'll unlock premium birthday rewards plus exclusive product experiences and HOKA event access.

Fly Tier Elite Status (£360+ Annual Spend)

Top-tier members get elite birthday rewards, additional sweepstakes entries, and early access to HOKA experiences. Your tier status updates in real-time, though it may take up to 72 hours to reflect recent orders.

Healthcare Heroes Save 15-25%

HOKA recognises that healthcare workers and first responders spend long hours on their feet, offering substantial discounts through ID.me verification.

Eligible nurses, doctors, and first responders save 15% off full-priced styles, while medical specialists including chiropractors, physical therapists, podiatrists, and athletic trainers get an impressive 25% off. You can use this discount up to 6 times per year, though it can't be combined with other offers and excludes sale items.

Seasonal Sales and Outlet Bargains

HOKA runs strategic sales throughout the year rather than constant discounting, which means when deals appear, they're worth grabbing.

Winter Sale and Seasonal Promotions

Keep an eye out for seasonal events offering extra 20% off select sale styles during promotional periods. These typically run for limited windows and apply to eligible merchandise before tax and shipping.

Year-Round Outlet Section

The HOKA outlet features discounts of 30% or more on bestsellers, clothing, and accessories. Standard delivery applies to sale items, but if your basket includes both full-price and sale items, you'll get free delivery on the entire order.

Students Save 10% on Trainers and Gear

Students can save 10% by verifying their status through Student Beans or UNiDAYS. This discount applies to a wide range of running shoes and gear, making HOKA's premium trainers more accessible for university budgets.

Free Delivery and Risk-Free 60-Day Returns

HOKA offers free standard delivery on all full-priced orders for everyone. HOKA members get the additional benefit of free shipping on all orders, including sale-only purchases. Next-day delivery is available from £5.99 for orders placed by 5pm.

The real value lies in their returns policy. The standard 'Fly for 30' Guarantee gives you 30 days to return items for a full refund or exchange, but members get double that time with 60-day returns. All returns are free through their online returns portal, removing the risk from trying new styles.

Newsletter Perks and Exclusive Access

Subscribing to HOKA emails gets you a 10% discount on your first order (essentially the same as joining the membership), plus you'll be first to know about members-only experiences and new product launches. Newsletter subscribers also get exclusive access to offers and advance notice of seasonal sales.

Save 10% with Bundle Deals

HOKA occasionally offers 10% off bundle deals on qualifying items, perfect for stocking up on running gear. Their gift cards make excellent presents for runners and can be redeemed online at hokaoneone.com with no usage or monthly maintenance fees.