January Sales 2026: A Smarter Way To Start The Year
Once Christmas is done and the decorations are packed away, the January sales step in as the calm, practical follow-up. Retailers clear stock, prices drop, and shoppers get a rare chance to save on things they were already planning to buy.
Whether you’re refreshing your home, updating your wardrobe, committing to a fitness goal, or finally replacing tired tech, January is one of the most reliable times of year to spend less and get more. Groupon makes it easier by pulling together the biggest January discounts in one place — no guesswork required.
What To Expect From The January Sales
January discounts tend to be broader and more practical than pre-Christmas offers. You’ll see strong savings across everyday categories, plus deeper reductions as the month goes on.
| Category | Why January Is A Good Time To Buy | Typical Deals & Discounts |
|---|---|---|
| Home & Living | Retailers reduce bulky items after Christmas to make space for new ranges. | Furniture, bedding, storage, small appliances |
| Fashion & Footwear | End-of-season stock and early new-year drops are often discounted. | Coats, knitwear, trainers, everyday basics |
| Fitness & Wellbeing | New Year motivation drives strong offers on memberships and equipment. | Gym memberships, workout gear, wellness services |
| Beauty & Grooming | Brands run clearance sales and bundle deals to kick-start the year. | Skincare, haircare, grooming tools, gift sets |
| Tech & Electricals | Excess Christmas stock often leads to noticeable price drops. | TVs, laptops, kitchen appliances, accessories |
How To Get The Most Out Of January Sales
- Prioritise practical buys: January is ideal for essentials you’ll use all year, not impulse purchases.
- Watch prices as the month goes on: Discounts often deepen mid to late January.
- Check return policies: Especially for big-ticket or clearance items.
- Set a budget first: It’s easier to spot a good deal when you know what you’re willing to spend.
January Sales FAQs
When Do The January Sales Start?
Most January sales begin on or just after Boxing Day and continue through the first few weeks of January. Some of the deepest discounts appear once the month is fully underway.
Are January Sales Better Than Black Friday?
They’re different. Black Friday focuses on tech and big one-day drops, while January sales are better for home, fashion, fitness, and everyday essentials — often with more time to shop.
What Usually Has The Biggest Discounts?
Furniture, clothing, gym memberships, and seasonal stock tend to see the strongest reductions, especially items retailers want to clear quickly.
Is It Worth Waiting Until Late January?
It can be. Prices often drop further later in the month, but popular sizes and models may sell out earlier. If it’s something you really want, earlier is safer.
Why Use Groupon For January Sales?
Instead of searching store by store, Groupon brings together the best January sales in one place. We focus on meaningful discounts, track when offers improve, and help you shop with confidence — so your fresh start doesn’t come with unnecessary spending.
January Sales
A new year is the perfect time to reset — whether that means getting fitter, refreshing your home, upgrading your wardrobe, or simply spending a bit smarter. The January sales make those goals easier to stick to, thanks to some of the biggest discounts of the year.
On this page, you’ll find all the latest January sales, deals, and promo codes in one place. We highlight genuine price drops, keep track of the best offers as they change, and help you focus on the savings that actually matter. If saving money is one of your New Year’s resolutions, you’re already in the right place.