January sales 2026

January Sales 2026: A Smarter Way To Start The Year

Once Christmas is done and the decorations are packed away, the January sales step in as the calm, practical follow-up. Retailers clear stock, prices drop, and shoppers get a rare chance to save on things they were already planning to buy.

Whether you’re refreshing your home, updating your wardrobe, committing to a fitness goal, or finally replacing tired tech, January is one of the most reliable times of year to spend less and get more. Groupon makes it easier by pulling together the biggest January discounts in one place — no guesswork required.

What To Expect From The January Sales

January discounts tend to be broader and more practical than pre-Christmas offers. You’ll see strong savings across everyday categories, plus deeper reductions as the month goes on.

Category	Why January Is A Good Time To Buy	Typical Deals & Discounts
Home & Living	Retailers reduce bulky items after Christmas to make space for new ranges.	Furniture, bedding, storage, small appliances
Fashion & Footwear	End-of-season stock and early new-year drops are often discounted.	Coats, knitwear, trainers, everyday basics
Fitness & Wellbeing	New Year motivation drives strong offers on memberships and equipment.	Gym memberships, workout gear, wellness services
Beauty & Grooming	Brands run clearance sales and bundle deals to kick-start the year.	Skincare, haircare, grooming tools, gift sets
Tech & Electricals	Excess Christmas stock often leads to noticeable price drops.	TVs, laptops, kitchen appliances, accessories

How To Get The Most Out Of January Sales

• Prioritise practical buys: January is ideal for essentials you’ll use all year, not impulse purchases.
• Watch prices as the month goes on: Discounts often deepen mid to late January.
• Check return policies: Especially for big-ticket or clearance items.
• Set a budget first: It’s easier to spot a good deal when you know what you’re willing to spend.

January Sales FAQs

When Do The January Sales Start?

Most January sales begin on or just after Boxing Day and continue through the first few weeks of January. Some of the deepest discounts appear once the month is fully underway.

Are January Sales Better Than Black Friday?

They’re different. Black Friday focuses on tech and big one-day drops, while January sales are better for home, fashion, fitness, and everyday essentials — often with more time to shop.

What Usually Has The Biggest Discounts?

Furniture, clothing, gym memberships, and seasonal stock tend to see the strongest reductions, especially items retailers want to clear quickly.

Is It Worth Waiting Until Late January?

It can be. Prices often drop further later in the month, but popular sizes and models may sell out earlier. If it’s something you really want, earlier is safer.

Why Use Groupon For January Sales?

Instead of searching store by store, Groupon brings together the best January sales in one place. We focus on meaningful discounts, track when offers improve, and help you shop with confidence — so your fresh start doesn’t come with unnecessary spending.